Logan Storm: Creative Marketing Strategist

I unite neuroscience and brand storytelling to inspire people to take action.

That’s why I created the Wonderfare Storytelling Framework & Brand Intelligence AI. Join Wonderfare+ to receive both (and much more) today!

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TRUSTED BY

Hi, My Name is Logan…

With over a decade of marketing experience, my journey began alongside my father, Scot Storm, an award-winning artist. I helped him navigate the evolving online landscape to market and sell his captivating artwork. This foundation sparked a passion that led me to hone my craft in marketing and consumer neuroscience and eventually develop the Wonderfare Selling Framework—a powerful brand messaging system designed to unlock authentic connections.

Beyond storytelling, I pioneered a cutting-edge process called, Brand Intelligence, enabling brands to train secure private AI on their own data, empowering them to generate content that truly reflects their unique voice.

My mission is clear: to help brands carve out distinctive identities and craft immersive experiences that not only excite but also inspire their audiences to take meaningful action. I blend neuroscience, storytelling, and design thinking to transform brand narratives into living, breathing worlds—frameworks that don’t just build campaigns but ignite movements.

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Wonderfare Storytelling Framework

Wonderfare reveals a groundbreaking storytelling framework rooted in neuroscience that shows why people don’t act on logic alone, but on emotion and imagination first. From the spark of curiosity that lights up the limbic system, to the vivid future our brains simulate in the default mode network, to the final logical “seal” of the prefrontal cortex, this book guides readers through a three-step process for inspiring action. Blending psychology, myth, and modern brand examples, Wonderfare is a persuasion playbook for ethical storytelling that excites, uplifts, and inspires audiences to say yes to their own hero’s journey.

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Brand Intelligence AI

Brand Intelligence is a secure, privately trained AI built exclusively on your brand’s voice, intellectual property, and methodologies, ensuring that your messaging never sounds generic like it would with public tools such as ChatGPT or Gemini. By capturing the essence of your storytelling, values, and unique frameworks, it allows your brand to scale without losing authenticity, while protecting your IP from being exposed to competitors. In today’s saturated market, where most brands risk blending into sameness, Brand Intelligence provides the edge by guaranteeing consistent output across teams, amplifying creativity, and preserving differentiation. It transforms your unique perspective into a living system that can’t be replicated, empowering you to inspire audiences with neuroscience-backed storytelling that is original, aligned, and nearly impossible to commoditize.

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The Unique Problems I Solve

AI Saturation → With ChatGPT, Gemini, Perplexity, etc., most companies sound the same. The #1 complaint from CMOs is “our content has no soul.”
Attention Scarcity → Almost every industry is over-saturated in 2025. Storytelling that cuts through isn’t a “nice-to-have,” it’s survival.
Trust Crisis → Audiences are burned out on manipulative marketing. They want brands that inspire, not trick.
Transformation Economy → People don’t buy products anymore; they buy identities and stories they want to live in.